Not just what you want to hear, only what you need to know
To help clients solve challenges in communications and marketing I rely on qualitative market research. A broad range of clients has brought me to understand many audiences and market segments. And my years of experience in qualitative research give me the ability to know precisely which questions will bring you the information most relevant to your aims.
For both market research agencies and consumer brands directly I carry out entire or partial qualitative research projects. Utilizing a variety of methods – e.g. focus group discussions, one-on-one interviews, ethnographies, telephone interviews, online groups and forums – I am able to offer tailor-made services.
Furthermore, I am committed to a fast and flexible way of working and I put a lot of effort in the output of results: easy to read and to-the-point.
Would you like to hear what you need to know?
Curious what I might do for your organisation? I am always available for a chat or a no-strings offer.